The Sandora company began production of world famous brands of the PepsiCo company - Pepsi and 7UP.
The first party of Pepsi drinks and 7UP in RET to packing with the updated designs and a format was made on December 16 this year on industrial complex No. 2 of the Sandora company which is located in Meshkovo's village - Pogorelovo of the Nikolaev area. About it "Crime. Is NOT PRESENT" reported in a press - the company center.
Two new production lines on production of the aerated drinks were for this purpose established. On the same lines the Sandora company makes the aerated drinks under own Frutonus trademark.
From the very beginning of work with PepsiCo brands, the Sandora company expands the range of production offered consumers at the expense of a conclusion to the market 2-x novelties: Pepsi and 7UP in the new PET format of packing 1,5л.
The economic crisis reduced purchasing power of the population that affects production sales in big formats to which share about 50% of the market of the aerated drinks fall. Production in a new format, consider in the company, will allow to expand a circle of consumers.
Since January 1, 2010 the Sandora company begins sales of Pepsi, Pepsi Light and 7UP over all country, using the powerful system of distribution including nine own branches of direct sales and 15 distributors.
"Despite economic instability in the country, the Sandora company continues to master new segments of the market of drinks, thus investing in expansion of the capacities and creation of new workplaces. From the beginning of production and distribution of production of the PepsiCo company, we provide to consumers more choice, thereby providing growth of all category of drinks for our trade partners. This step also is the final stage of integration process of the Sandora company in PepsiCo", - Neil Starrok, the director general of JSC Sandora reported.